What we do
I Am Strong Coaching provides bespoke personal and business performance coaching in Bedford, London and the South East to support talented individuals, executives and business owners to move up a gear when they need it most. As a specialist service, we also support military leavers with cv refining, cover letter writing, interview technique and business start-up to set them on their way for a strong second career. We have a range of coaching packages on offer on our I Am Strong Coaching website, spanning confidence, change and military transition as well as business start-up and performance.
A bit about me
I joined the Army rather spontaneously after graduating from university with a literature degree and a lot more rowing than reading hours under my belt. Leaving the Army eight years later, after living and working overseas, was an even bigger change. My background is almost entirely international and with that has come constant upheaval, flux and uncertainty as well as exploration, diversity and experience. I have spent long periods living in France and Germany and have worked extensively in Eastern Europe, India, Iraq, Kuwait, Mexico and Scandinavia. In any job that I have had, from being an Officer in the Army on war-fighting operations, to business development in the world of airline retail, to managing a £10m international development programme in India, I have always needed to achieve results and I firmly believe that success is all about momentum with a dash of confidence thrown in.
When I’m not coaching, I’m out walking Merlin my mischievous Rhodesian Ridgeback and exploring new parts of Bedford and the surrounding countryside. An Essex girl originally, I moved here two and a half years ago – another somewhat spontaneous decision while on a high having just finished a race at Bedford Regatta one sunny afternoon in 2013. Needless to say, I threw myself into life at Star Rowing Club as soon as I landed here.
The vision
The vision is to grow I Am Strong into a diverse hub of coaches and mentors, reaching out with bespoke coaching for both individuals and businesses and assisting others to focus, to achieve, to grow, to thrive, to prosper and to see a significant return on their investment. The journey has begun as we start to work with carefully-selected associates allowing us to leverage in the arenas of personal branding, psychological profiling, public speaking and leadership. We look forward to being able to support military leavers through a network of I Am Strong franchised coaches. A long way to go and a lot of hard work yet!
How are we relevant to you?
Coaching is an incredibly powerful, yet still reasonably well-kept, secret. All top athletes have a coach; the majority of top leaders, businessmen and entrepreneurs will also have a coach. Why? Because where focus goes, energy flows. And a coach will take you further than you can get on your own by growing your self-belief, your self-knowledge and by holding you accountable to achieving the targets you set. A good coach will help you to change the way you think, change the way you see the world, and change the way you feel. A coach is your secret weapon, your edge over your competitors, helping you to think strategically, to explode ideas and lift you up and out of the daily doing. A coach will help you to:
- Get clear about your goal
- Focus on what is really important
- Gain a competitive advantage
- Develop powerful leadership skills
- Increase engagement with the things that really matter to you
- Feel happier and more grounded
It is important to see coaching as an investment, and not an expense. Invest in yourself, your people and your business and they will invest in you. Get smart, Get Confident, Go beyond.
Supporting the #BedsHour Community
We do as much work as possible with local businesses and would like to thank the following for their recent, fun and hugely productive collaborations:
If you think there might be a way we can help you or your business then please get in touch – we are on twitter @iamstrongcoach or you can reach me sarah@strongcoaching.co.uk.
It all starts with a coffee. And sometimes cake.
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